Marketing and Financial Influences on Inventory Levels: An Illustrative Case

Abstract

This article outlines how one particular company sought to bring about inventory reductions, and hence cost savings, without reducing customer service levels. The author′s attention was confined to the manner by which the physical stock levels were reduced within the constraints of existing company policy that sets service levels through ability to supply customers.

Citation

Marr, N.E. (1989), "Marketing and Financial Influences on Inventory Levels: An Illustrative Case", International Journal of Physical Distribution & Materials Management, Vol. 19 No. 6, pp. 31-34. https://doi.org/10.1108/EUM0000000000327