Out of Bedlam: Management by Quality Leadership

Abstract

Possible responses to a changing world are looked at in terms of an amusing case study and analysed from the viewpoints first of total quality management (statistical process control, variables and attributes analyses, very important people) and then of marketing strategy (quality as competitive edge, the supply chain concept).

Citation

Price, F. (1989), "Out of Bedlam: Management by Quality Leadership", Management Decision, Vol. 27 No. 3. https://doi.org/10.1108/EUM0000000000033