The effect of coaching on employees as mediated by organisational citizenship behaviour: case of Lebanon

Abstract

Purpose

This study investigates whether the increased attention given to coaching as a training technique is affecting performance, while taking into consideration the mediating effect of organisational citizenship behaviour (OCB).

Design/methodology/approach

Data is collected from Lebanese employees in the field, using a quantitative method and a confirmatory survey.

Findings

The study suggests that the creation of a supportive organisational behaviour in the organisation does provide a higher benefit from coaching.

Research limitations/implications

The outcome of the study could have significant implications on the HR departments' managerial decision-making on the process of implementing novel tools and training techniques in services facilities.

Practical implications

This study helps HR managers to assess the desirability of investing in coaching and orient the planning of their firms' HR strategy.

Originality/value

This research is based on a large sample collection from different business sectors in Lebanon. The quantitative survey results highlight a number of correlations that affect employees' performance. It further moves the responsibility from coaching as a tool to being part of a complete program of behavioural management and change.

Citation

Maamari, B., El Achi, S., Yahiaoui, D. and Nakhle, S.F. (2022), "The effect of coaching on employees as mediated by organisational citizenship behaviour: case of Lebanon", EuroMed Journal of Business, Vol. 17 No. 1, pp. 21-45. https://doi.org/10.1108/EMJB-06-2020-0059