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Anhui Xuanjiu Group: creating happiness for employees

Wu Ci-sheng (School of Management, Hefei University of Technology, Hefei, People's Republic of China)
Zhou Zhen (School of Management, Hefei University of Technology, Hefei, People's Republic of China)

Publication date: 19 April 2013

Abstract

Subject area

Labour relations management, business management, HRM, focusing on the labour relations of Chinese enterprises.

Study level/applicability

This case is designed for students in schools of business or management, undergraduate MBA or executive MBA classes. Students should already have a basic knowledge about Chinese labour relations, HRM, and organizational development.

Case overview

In 2004, a deal transformed Anhui Xuanjiu Group from a state-owned enterprise (SOE) to a private company. Li Jian, the Chairman of Xuanjiu Group, focused on creating happiness for employees. Thanks to Li Jian's efforts, Xuanjiu emrged from its crisis which was formed in the planned economy system. After several years of development, the labour relations management of Anhui Xuanjiu Group became a model among private enterprises in China.

Expected learning outcomes

Students can gain new insights into labour relations in China. The case provides an example of building friendly labour relations to avoid labour disputes. It provides a set of measures for retaining and motivating workers.

Supplementary materials

Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

Keywords

Acknowledgements

The authors thank Yang Feng-ling (Hefei University of Technology), Liu Ming (University of Melbourne), Joy Qiao (Emerald Group Publishing Limited), Kathy Xu (Emerald Group Publishing Limited) and Anhui Xuanjiu Group.Disclaimer. This case is written solely for educational purposes and is not intended to represent successful or unsuccessful managerial decision making. The author/s may have disguised names; financial and other recognizable information to protect confidentiality.

Citation

Ci-sheng, W. and Zhen, Z. (2013), "Anhui Xuanjiu Group: creating happiness for employees", , Vol. 3 No. 1. https://doi.org/10.1108/EEMCS-12-2012-0209

Publisher

:

Emerald Group Publishing Limited

Copyright © 2013, Emerald Group Publishing Limited

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