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Flight MH370: How can Malaysia deal with it?

Yan Guo (Tianjin University, Tianjin, China)
Shu Deng (Tianjin University, Tianjin, China)
Xuan Gong (Tianjin University, Tianjin, China)

Publication date: 17 November 2015

Abstract

Subject area

Crisis management.

Study level/applicability

Graduate and MBA.

Case overview

This case analyzes the event of disappearing flight MH370 belonging to Malaysia Airlines which attracted worldwide attention from a third-party perspective. This case describes clearly the entire process of the crisis, mainly focusing on the decisions made and action taken by the Malaysian Government, and then illustrates the assessment and diagnosis of the crisis.

Expected learning outcomes

This case not only provides a sample for the teaching of strategic and crisis management but also supplies effective guidance for the measures a nation can take regarding a huge crisis.

Supplementary materials

Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

Keywords

Citation

Guo, Y., Deng, S. and Gong, X. (2015), "Flight MH370: How can Malaysia deal with it?", , Vol. 5 No. 7. https://doi.org/10.1108/EEMCS-10-2014-0253

Publisher

:

Emerald Group Publishing Limited

Copyright © 2015, Emerald Group Publishing Limited

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