Surabaya Zoo: a social enterprise on the cross road

Abstract

Subject area

This case extends existing social enterprise theory about how an organization balances its mixed goals: financial, social and conservation. Both growing demand and management transition bought about the challenging issue of sustainability.

Study level/applicability

The authors have applied the case for undergraduate and postgraduate programs.

Case overview

The central protagonist is Mr Samson, a local authority who has to make a decision on whether he should approve or reject the budget with aims to take over the Surabaya Zoo. This is about debate whether conservation social-enterprise should involve human intervention or follow the natural path.

Expected learning outcomes

This case introduces some concepts and implementations about social enterprise and public policy. For the undergraduate program, the case is designed to introduce the concept of social enterprise and public policy. For the postgraduate program, the students are encouraged to enhance their analysis through conducting feasibility studies including financial sustainability and ethical analysis.

Supplementary materials

Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

Citation

Pratono, A.H., Lopez, M.A. and Saputra, R.S. (2014), "Surabaya Zoo: a social enterprise on the cross road", , Vol. 4 No. 2. https://doi.org/10.1108/EEMCS-09-2013-0183