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LV Prasad eye institute: managing corporate social responsibility partnerships

Nimruji Jammulamadaka (Department of Organization Behaviour, Indian Institute of Management Calcutta, Kolkata, India)

Emerald Emerging Markets Case Studies

ISSN: 2045-0621

Publication date: 7 September 2016


Subject area

Corporate social responsibility, specifically nonprofit business collaborations from a nonprofit’s perspective.

Study level/applicability

Graduate level programs in nonprofit management, corporate social responsibility and development management; it can also be used for executive education.

Case overview

Social enterprises and nonprofits at present increasingly look to corporate firms for grant funds to finance their activities and assets. This case features the experiences of one of the largest nonprofit eye care providers in India, LV Prasad Eye Institute based in Hyderabad in accessing corporate financial support in the form of corporate social responsibility funding. The case deals with the organization challenges, stresses and strains that arise in a nonprofit–corporate partnership. Specifically, it focuses on the strategic and operational challenges that emerge from the partnerships. The partnerships reviewed in the case pertain to rehabilitation.

Expected learning outcomes

After solving the case, the participants will be able to understand the stages in developing collaborations between nonprofits and businesses for corporate social responsibility. They will also be able to understand the internal implications for nonprofits operations and strategy from such collaborations.

Supplementary materials

Teaching notes are available for educators only. Please contact your library to gain login details or email to request teaching notes.

Subject code

CSS11: Strategy.



Jammulamadaka, N. (2016), "LV Prasad eye institute: managing corporate social responsibility partnerships", Emerald Emerging Markets Case Studies, Vol. 6 No. 3.



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