Knowledge creation dynamics within the international new venture

Sascha Fuerst (Department of International Business, Universidad EAFIT, Medellin, Colombia)
Peter Zettinig (University Research Fellow, Department of Marketing and International Business, Turku School of Economics, University of Turku, Turku, Finland)

European Business Review

ISSN: 0955-534X

Publication date: 9 March 2015

Abstract

Purpose

This paper aims to examine the dynamic process of knowledge creation of the international new venture (INV) through the interaction with network partners. The process of how INVs make use of external sources for the acquisition of international market knowledge is not well-understood.

Design/methodology/approach

To uncover the dynamics of the knowledge creation process, the authors applied event-driven process research by following the internationalization process of four INVs in real time. More specifically, they adopted qualitative diary research combined with periodic follow-up interviews as the main data collection method. A visual mapping strategy was used for the analysis of the process data.

Findings

The analysis shows that different pathways of knowledge acquisition through congenital learning, searching, vicarious learning and grafting interact with each other. Grafting and experiential learning alongside the partner lead to the acquisition of internationalization knowledge in particular. Knowledge sources for international market knowledge are proactively created by the entrepreneurs. The wider effectual stakeholder network constitutes an important source for international market knowledge.

Research limitations/implications

The authors followed the early internationalization process of the case firm in real time over a 10-month period. This provides a limited window of observation. Future research might extend the observation period to examine further the evolutionary nature of the different learning types throughout the growth of the INV. The case firms operate in Internet-enabled businesses and are all located in the same country and city (i.e. Colombia and the city of Medellin). Future studies might focus on firms operating in different industries and geographical areas.

Practical implications

Congenital technological knowledge is a prerequisite for internationalization. The entrepreneur, however, does not need to rely on congenital international market knowledge. Such knowledge can be developed through network partners. Foreign business and institutional knowledge can be obtained vicariously, also from professional advisors. Internationalization knowledge, however, needs to be developed in close interaction with an international cooperation partner, where a strong relationship commitment prevails.

Originality/value

The authors use effectuation theory combined with process research methods to gain insights into the dynamics of knowledge creation within the INV. Thereby, they are able to shed light on the dynamics of the process that is difficult to capture through cross-sectional research designs. Research on the internationalization process of young ventures in the context of Latin America is scarce. Therefore, the paper contributes new knowledge about the development of these firms in that particular region.

Keywords

Acknowledgements

This study would not have been possible without the entrepreneurs who constantly dedicated their valuable time delivering the diary information and participated in the interviews. The authors’ gratitude goes to all individuals within the case companies who made this research project possible. Further, the authors would like to express their gratitude to the editors of the special issue for their interest in the proposed topic and the anonymous reviewer for the valuable comments received. An earlier version of the article was presented in 2012 at the 15th McGill International Entrepreneurship Conference in Pavia, Italy. The authors would like to thank the audience for their constructive feedback.

Citation

Fuerst, S. and Zettinig, P. (2015), "Knowledge creation dynamics within the international new venture", European Business Review, Vol. 27 No. 2, pp. 182-213. https://doi.org/10.1108/EBR-03-2013-0036

Publisher

:

Emerald Group Publishing Limited

Copyright © 2015, Emerald Group Publishing Limited

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