TY - JOUR AB - Purpose The purpose of this paper is to analyze some barriers and the “drivers of localism” during the long-term disaster recovery process. The main question is: what types of discourses and practices about localism are being heard and revealed in the frontline?Design/methodology/approach Fieldwork, which was conducted from January 2010 to June 2013, consisted of participant observation and qualitative data collection. The authors opted for an approach that privileges narrative and observation, dialoguing with participants to gather local knowledge and information. Data were analyzed in light of the disaster recovery literature, focusing on disaster recovery as an expression of power relations.Findings Localism has been framed in diverse ways according to the interests of social groups placed in contextual meanings and, sometimes, in different phases of risk and disaster management. One important driver of localism is disaster narrative framing that allowed identification of how localism is composed, by whom and how.Research limitations/implications One important aspect that needs further research is longitudinal studies to investigate how the barriers are changing between the generations, and how intergenerational dialogues can be promoted to sustain long-term participation and localism.Originality/value This study recommends the need to identify who is talking about the importance of local and how localism has been framed in policy and action. It is important to empower localism in order to provide ways for local people sharing what is going on in the frontline. But it is also essential to provide funding and means of implementation for local initiatives regarding advocating, researching and proposing disaster recovery interventions led by people. VL - 28 IS - 1 SN - 0965-3562 DO - 10.1108/DPM-05-2018-0150 UR - https://doi.org/10.1108/DPM-05-2018-0150 AU - Marchezini Victor PY - 2018 Y1 - 2018/01/01 TI - The power of localism during the long-term disaster recovery process T2 - Disaster Prevention and Management: An International Journal PB - Emerald Publishing Limited SP - 143 EP - 152 Y2 - 2024/04/26 ER -