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A comprehensive review on tourism destination competitiveness (TDC) literature

Nur Shahirah Mior Shariffuddin (Faculty of Applied Social Sciences, Universiti Sultan Zainal Abidin, Kuala Terengganu, Malaysia)
Muaz Azinuddin (Faculty of Applied Social Sciences, Universiti Sultan Zainal Abidin, Kuala Terengganu, Malaysia)
Mohd Hafiz Hanafiah (Faculty of Hotel and Tourism Management, Universiti Teknologi MARA, Puncak Alam, Malaysia and Institute for Biodiversity and Sustainable Development, Universiti Teknologi MARA, Shah Alam, Malaysia)
Wan Mohd Adzim Wan Mohd Zain (Faculty of Applied Social Sciences, Universiti Sultan Zainal Abidin, Kuala Terengganu, Malaysia)

Competitiveness Review

ISSN: 1059-5422

Article publication date: 18 March 2022

Issue publication date: 1 June 2023

1021

Abstract

Purpose

This study aims to provide current and organised insights into past published studies on tourism destination competitiveness (TDC) in the past decade through systematic literature analysis.

Design/methodology/approach

A comprehensive review was performed by systematically gathering the literature published from 1983 to 2021 and coded according to categories such as author, year, article title, name of journal and TDC determinants.

Findings

The key findings of this review reveal that no universal set of items, attributes or indicators to measure the competitiveness of tourism destinations exists; the complexity and variability of many definitions and measuring elements from various perspectives portray the multi-faceted concept of competitiveness; and synergistic connection between the source of comparative and competitive advantages of TDC focusing on destination image, tourism experience and loyalty.

Research limitations/implications

Research works considered in the study are only from indexed and peer-reviewed journal publications.

Originality/value

The study findings reveal a lack of studies that address the relationship between destination image, tourism experience and loyalty within the TDC realm. Future studies should consider complementing the tourism supply and demand side to avoid a “strategic drift” of TDC concepts, perceptions and practices.

Keywords

Acknowledgements

This research is supported by Universiti Teknologi MARA (UiTM) Malaysia (600-RMC/FRGS 5/3 (026/2021)).

Universiti Teknologi MARA 600-RMC/FRGS 5/3 (026/2021).

Citation

Mior Shariffuddin, N.S., Azinuddin, M., Hanafiah, M.H. and Wan Mohd Zain, W.M.A. (2023), "A comprehensive review on tourism destination competitiveness (TDC) literature", Competitiveness Review, Vol. 33 No. 4, pp. 787-819. https://doi.org/10.1108/CR-04-2021-0054

Publisher

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Emerald Publishing Limited

Copyright © 2022, Emerald Publishing Limited

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