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Why Chinese entrepreneurial firms selectively perform corporate social responsibility issues?

Lihong Song (Business School, Shantou University, Shantou, China)
Qiang Liang (Business School, Shantou University, Shantou, China)
Yuan Lu (Business School, Shantou University, Shantou, China)
Xinchun Li (School of Business, Sun Yat-sen University, Guangzhou, China)

Chinese Management Studies

ISSN: 1750-614X

Article publication date: 6 June 2016

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Abstract

Purpose

Based on the stakeholder theory, this study aims to investigate Chinese entrepreneurial firms’ selective satisfaction of Stakeholder demands on corporate social performance (CSP).

Design/methodology/approach

This study uses the survey data from privately owned companies in China, which is collected by the All-China Federation of Industry and Commerce in three years of 2006, 2008 and 2010.

Findings

This paper suggests a contingency model of CSP: entrepreneurial firms selectively perform corporate social responsibility (CSR) issues rather than all CSP dimensions. Furthermore, this study illustrates that international operations, such as overseas exports, would strengthen the above positive relationships between foreign ownership and selected CSR issues.

Originality/value

This study contributes to the understanding of CSR activities in Chinese entrepreneurial firms, which are more selective when performing social issues. In addition to the theoretical contribution, this work suggests a contingency model to the stakeholder theory, indicating the moderating factors to the entrepreneurial firms’ motivation to perform specific social responsibilities.

Keywords

Acknowledgements

The authors would like to acknowledge that this research was funded by Guangdong Natural Science Foundation (Project Code: 2016A030313072), Three China’s National Science Foundation (Project Code: 713020557; 71232009; 71273160) and STU Scientific Research Foundation for Talents.

Citation

Song, L., Liang, Q., Lu, Y. and Li, X. (2016), "Why Chinese entrepreneurial firms selectively perform corporate social responsibility issues?", Chinese Management Studies, Vol. 10 No. 2, pp. 272-290. https://doi.org/10.1108/CMS-10-2015-0241

Publisher

:

Emerald Group Publishing Limited

Copyright © 2016, Emerald Group Publishing Limited

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