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Internet use, household financial market participation and portfolio choice: evidence from China

Gang Peng (School of Statistics, Southwestern University of Finance and Economics, Chengdu, China)
Xiaoxiao Peng (School of Statistics, Southwestern University of Finance and Economics, Chengdu, China)
Li Zhu (School of Big Data Statistics, Guizhou University of Finance and Economics, Guiyang, China)

China Finance Review International

ISSN: 2044-1398

Article publication date: 20 August 2024

78

Abstract

Purpose

This study aims to investigate the impact of Internet use on household financial market participation and portfolio choice.

Design/methodology/approach

Based on the Chinese General Social Survey 2017 (CGSS2017), this study empirically explores whether Internet use affects household financial market participation in China with an Endogenous Switching Probit model.

Findings

The results show that households using the Internet are more likely to invest in financial markets. Further research shows that households with high Internet use are significantly more likely to participate in financial markets than households with low Internet use. From the perspective of household portfolio choice, Internet use has a certain role in increasing the probability of portfolio diversification. However, among households that have invested in financial markets, those with a high-frequency use of the Internet do not show an impact on portfolio diversification.

Originality/value

This study complements existing research about the impact of Internet use or not on household financial market decisions and portfolio choice, expands the knowledge on the household financial market choice from the respective of the degree of Internet use.

Keywords

Acknowledgements

Funding: This work was supported by the National Social Science Foundation of China (No. 21BTJ015).

Citation

Peng, G., Peng, X. and Zhu, L. (2024), "Internet use, household financial market participation and portfolio choice: evidence from China", China Finance Review International, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/CFRI-10-2023-0281

Publisher

:

Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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