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Disruptive production process innovation for sustainable business: evidence from an emerging economy

Md. Rahat Khan (Army Institute of Business Administration (An Affiliated Institute of Bangladesh University of Professionals), Savar, Bangladesh) (Department of Marketing, Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh)
Md. Zahir Uddin Arif (Department of Marketing, Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh)
Hussain Gulzar Rammal (Adelaide Business School, The University of Adelaide, Adelaide, Australia)

Business Process Management Journal

ISSN: 1463-7154

Article publication date: 9 October 2024

46

Abstract

Purpose

The study aimed to develop a disruptive production process innovation model from an emerging economy's agro-based dairy farming perspective based on the case of a Bangladeshi model dairy farm named Central Cattle Breeding and Dairy Farm (CBBDF), Savar, Dhaka.

Design/methodology/approach

The study used qualitative in-depth interviews, participants and document observation. Around 20 key informants were purposefully selected from the case organization.

Findings

The findings propose two different models for disruptive production process innovation toward sustainable agribusiness dairy farming from an emerging economy perspective and the modified process model from traditional dairy farms to modern dairy based on the stakeholders' (such as consumers, owners, managers and government) demand.

Originality/value

This study is the first attempt to develop a disruptive production process innovation and technology model for the dairy industry and its stakeholders' responsibilities from the experience of an emerging economy. The value of the research is in identifying factors under traditional dairy farming that need to be reduced and eliminated, and the factors under society, health concerns and value-added to existing farms need to be raised as per the global industry standard.

Keywords

Acknowledgements

We first acknowledge the creator who gave us strengths and wisdom for learning. After that, we acknowledge the respondents and CCBDF for their valuable opinions and support to unearth the manuscript. Finally, we express our gratitude to all unknown reviewers and the entire journal team.

Citation

Khan, M.R., Arif, M.Z.U. and Rammal, H.G. (2024), "Disruptive production process innovation for sustainable business: evidence from an emerging economy", Business Process Management Journal, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/BPMJ-11-2023-0872

Publisher

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Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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