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The role of finance in the sales and operations planning process: a multiple case study

Marcelo Seeling (Industrial Engineering, Pontifical Catholic University of Rio de Janeiro, Rio de Janeiro, Brazil)
Tobias Kreuter (Information Systems, European Research Center for Information Systems, University of Münster, Münster, Germany)
Luiz Felipe Scavarda (Industrial Engineering, Pontifical Catholic University of Rio de Janeiro, Rio de Janeiro, Brazil)
Antonio Márcio Tavares Thomé (Industrial Engineering, Pontifical Catholic University of Rio de Janeiro, Rio de Janeiro, Brazil)
Bernd Hellingrath (Information Systems, European Research Center for Information Systems, University of Münster, Münster, Germany)

Business Process Management Journal

ISSN: 1463-7154

Article publication date: 17 January 2022

Issue publication date: 18 February 2022

1150

Abstract

Purpose

This paper aims to offer evidence-based findings on the under-researched role of finance in the sales and operations planning (S&OP) process, aiming to guide academics and practitioners towards successful S&OP implementations.

Design/methodology/approach

The research builds upon a multiple case study, embracing five Latin American subsidiaries of four global manufacturing corporations from the consumer goods, chemical and pharmaceutical industries. Following an exploratory approach, the case study results are analysed in within- and cross-case analyses.

Findings

The research findings are synthesised into a framework, demonstrating relevant benefits from the engagement of finance along the S&OP process and the implications of its interactions with traditional S&OP functions as sales, marketing and operations. The paper shows how finance adds value in supporting the process, enabling decisions on costs, margins, capital expenditures and return on investments. Finance strengthens S&OP when assessing demand- and supply-related risks and facilitates comparing the functional business areas' plans to budget. While finance participation is highlighted as necessary for supporting successful S&OP implementations, it also receives valuable inputs in return, characterising a two-way communication role that benefits the entire organisation.

Originality/value

This is the first research paper focusing on empirically exploring the role of finance within S&OP, going beyond initial insights from practice and academia. It provides practitioners and scholars with an in-depth, evidence-based view of finance's integration along the S&OP process.

Keywords

Acknowledgements

This research was funded by Deutscher Akademischer Austauschdienst – DAAD [PROBRAL Grant Number 57447177]; Coordenação de Aperfeiçoamento de Pessoal de Nível Superior – BRASIL – CAPES, Finance Code 001 and grant Number 88881.198822/2018-01, and Brazilian National Council for Scientific and Technological Development – CNPQ, grant Numbers 304931/2016-0, 404682/2016-2, 311757/2018-9, 311862/2019-5, and Research Support Foundation of Rio de Janeiro State (FAPERJ) grant Numbers E-26/203.252/2017; E-26/201.251/2021; E-26/201.363/2021.

Citation

Seeling, M., Kreuter, T., Scavarda, L.F., Thomé, A.M.T. and Hellingrath, B. (2022), "The role of finance in the sales and operations planning process: a multiple case study", Business Process Management Journal, Vol. 28 No. 1, pp. 23-39. https://doi.org/10.1108/BPMJ-07-2021-0447

Publisher

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Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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