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Satisfaction and value-in-use perceived by university students from the influence of the built environment, price fairness and teaching care

Marcelo Benetti Corrêa da Silva (Business Management, University of Caxias do Sul, Caxias do Sul, Brazil)
Juliana Matte (Business Management, University of Caxias do Sul, Caxias do Sul, Brazil)
Suélen Bebber (Business Management, University of Caxias do Sul, Caxias do Sul, Brazil)
Bianca Libardi (Business Management, University of Caxias do Sul, Caxias do Sul, Brazil)
Ana Cristina Fachinelli (Business Management, University of Caxias do Sul, Caxias do Sul, Brazil)

Benchmarking: An International Journal

ISSN: 1463-5771

Article publication date: 14 May 2021

Issue publication date: 10 February 2022

632

Abstract

Purpose

This research goal was to analyze factors that may influence value-in-use and satisfaction perceived by university students, from the built environment, price fairness and teaching care.

Design/methodology/approach

For this purpose, a survey was conducted with 900 students from a university in southern Brazil.

Findings

The main results proved that the antecedents considered in the study have a significant and positive influence on the value-in-use and satisfaction of university students. Furthermore, the built environment, price fairness, teaching care and satisfaction explained 87.8% of the value-in-use of students, while the built environment, price fairness and teaching care explained 74.9% of student satisfaction.

Originality/value

The study proved that after receiving the educational service, if the student can apply his or her acquired knowledge and skills, he or she will find a fair price, will be satisfied and will obtain value in the service purchased. Thus, even if the educational market is changing in recent years, the importance of the teacher and the built environment are factors that influence price fairness and increase the satisfaction and value-in-use perceived by the student.

Keywords

Acknowledgements

Funding: This study was financed by CAPES/FAPERGS (n. 88887.176213/2018-00) and CAPES/PROSUC.

Conflicts of interest: The authors declare no conflict of interest

Availability of data and material: If required

Citation

Benetti Corrêa da Silva, M., Matte, J., Bebber, S., Libardi, B. and Fachinelli, A.C. (2022), "Satisfaction and value-in-use perceived by university students from the influence of the built environment, price fairness and teaching care", Benchmarking: An International Journal, Vol. 29 No. 2, pp. 365-381. https://doi.org/10.1108/BIJ-12-2020-0628

Publisher

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Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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