TY - JOUR AB - Purpose The purpose of this paper is to provide a discussion of the application of the Faff (2015) pitch template to a financial accounting research topic.Design/methodology/approach The author recounts her personal experience with completing the template for a pitch that examines reporting conciseness in the context of integrated reporting.Findings The template was found useful in refining a research idea in a structured manner.Originality/value The letter also demonstrates how the template was used as a research collaboration tool when engaging with collaborators on research projects. VL - 30 IS - 4 SN - 1030-9616 DO - 10.1108/ARJ-07-2016-0091 UR - https://doi.org/10.1108/ARJ-07-2016-0091 AU - Sinnewe Elisabeth PY - 2017 Y1 - 2017/01/01 TI - Examining the economic consequences of concise integrated reports: a pitch T2 - Accounting Research Journal PB - Emerald Publishing Limited SP - 356 EP - 361 Y2 - 2024/04/16 ER -