Analysis of PAPI, CATI, and CAWI Methods for a Multiday Household Travel Survey

Abstract

Purpose — In this chapter the three household travel survey methods PAPI (paper and pencil interview), CATI (computer-assisted telephone interview), and CAWI (computer-assisted web interview) are compared in order to show well-known and new methodological effects.

Methodology/approach — The survey concept in the Stuttgart region with the three methods (PAPI, CAPI, and CAWI) offers the possibility to analyze the differences between these methods. This approach offers various possibilities to compare the subsamples and to evaluate the effects of the different survey methods in order to ensure a high data quality.

Findings — The results show a clear tendency that retired people prefer the CATI design instead of CAWI, while younger persons prefer the CAWI design. The PAPI design seems to cover all parts of the population to the same extent and also achieves the same response levels as CATI and CAWI.

Originality/value of chapter — The three different survey methods within one survey allow on the one hand methodological analyses without distortion of results by different framework conditions. On the other hand the CATI and CAWI survey methods are relatively new in the field of multiday surveys especially in Germany.

Citation

Kagerbauer, M., Manz, W. and Zumkeller, D. (2013), "Analysis of PAPI, CATI, and CAWI Methods for a Multiday Household Travel Survey", Zmud, J., Lee-Gosselin, M., Munizaga, M. and Carrasco, J.A. (Ed.) Transport Survey Methods, Emerald Group Publishing Limited, Leeds, pp. 289-304. https://doi.org/10.1108/9781781902882-015