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Customer Information Processing and Decision-making in CTEs

Devanathan Sudharshan (University of Kentucky, USA)

ISBN: 978-1-83909-601-3, eISBN: 978-1-83909-600-6

Publication date: 16 April 2020

Sudharshan, D. (2020), "Customer Information Processing and Decision-making in CTEs", Marketing in Customer Technology Environments, Emerald Publishing Limited, Leeds, pp. 17-47. https://doi.org/10.1108/978-1-83909-600-620201003

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Emerald Publishing Limited