To read this content please select one of the options below:

Corporate Brand Communication in the Higher Education Sector

^aUniversity of Surrey, UK

^bTel-Aviv University, Israel

ISBN: 978-1-80071-898-2, eISBN: 978-1-80071-897-5

Publication date: 21 October 2022

Hemsley-Brown, J. and Oplatka, I. (2022), "Corporate Brand Communication in the Higher Education Sector", Foroudi, P., Nguyen, B. and Melewar, T.C. (Ed.) The Emerald Handbook of Multi-Stakeholder Communication, Emerald Publishing Limited, Leeds, pp. 11-29. https://doi.org/10.1108/978-1-80071-897-520221004

:

Emerald Publishing Limited