Foundation of Strategic Sustainability Marketing
Rishi Raj Sharma
(Guru Nanak Dev University, India)
Tanveer Kaur
(Guru Nanak Dev University, India)
Amanjot Singh Syan
(Lovely Professional University, India)
ISBN: 978-1-80071-245-4, eISBN: 978-1-80071-244-7
Publication date: 5 May 2021
Citation
Sharma, R.R., Kaur, T. and Syan, A.S. (2021), "Foundation of Strategic Sustainability Marketing", Sustainability Marketing, Emerald Publishing Limited, Bingley, pp. 177-191. https://doi.org/10.1108/978-1-80071-244-720211014
Publisher
:Emerald Publishing Limited
Copyright © 2021 by Emerald Publishing Limited