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Strategic CSR: Mapping the State-of-the-Art

Challenges on the Path Toward Sustainability in Europe

ISBN: 978-1-80043-973-3, eISBN: 978-1-80043-972-6

Publication date: 4 December 2020

Abstract

This chapter analyses the evolution of strategic corporate social responsibility (CSR). Despite extensive research on the strategic aspects of CSR, the absence of a well-defined theoretical concept has hindered the development of the field. The authors build on the four mechanisms that conceptually distinguish strategic CSR from CSR in general: enhancing firm reputation, increasing stakeholder reciprocation, mitigating firm risk, and strengthening innovation capacity. By using bibliometric methods, we analyze the main topics, references, and sources of papers, found in the Web of Science Core Collection database. The analysis of the strategic CSR field discusses main topics through three periods (1991–2009, 2010–2014, and 2015–2019). The findings help identify the mapping of conceptual space of the strategic CSR field and suggest grounds for continuing the debates on how to advance the micro-level perspectives on CSR.

Keywords

Citation

Čater, B. and Golob, U. (2020), "Strategic CSR: Mapping the State-of-the-Art", Žabkar, V. and Redek, T. (Ed.) Challenges on the Path Toward Sustainability in Europe, Emerald Publishing Limited, Bingley, pp. 57-80. https://doi.org/10.1108/978-1-80043-972-620201005

Publisher

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Emerald Publishing Limited

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