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Introduction

J. García-Fernández

P. Gálvez-Ruiz

The Global Private Health & Fitness Business: A Marketing Perspective

ISBN: 978-1-80043-851-4, eISBN: 978-1-80043-850-7

Publication date: 15 April 2021

Citation

García-Fernández, J. and Gálvez-Ruiz, P. (2021), "Introduction", García-Fernández, J. and Gálvez-Ruiz, P. (Ed.) The Global Private Health & Fitness Business: A Marketing Perspective, Emerald Publishing Limited, Leeds, pp. 1-2. https://doi.org/10.1108/978-1-80043-850-720211001

Publisher

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Emerald Publishing Limited

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