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Two Modern Aspects of Intangible Assets – Protection on Blockchain and Funding through ICO

Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey

ISBN: 978-1-80043-389-2, eISBN: 978-1-80043-388-5

Publication date: 26 November 2020

Abstract

Save Ideas Ltd is an Australia-based company and Internet portal for free and instant double protection of intellectual property (ideas of innovators and anyone), one with the Time Certificate stamp and another one based on blockchain technology. Blockchain protection is being upgraded by Initial Coin Offering (ICO) with process of issuing own crypto tokens for the expansion of Save Ideas and at the same time for funding the most promising registered ideas. Process of ICO as the way of financing will be presented in the case of Save Ideas in this chapter.

Keywords

Citation

Horvat, T. and Bobek, V. (2020), "Two Modern Aspects of Intangible Assets – Protection on Blockchain and Funding through ICO", Dirsehan, T. (Ed.) Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey, Emerald Publishing Limited, Leeds, pp. 287-303. https://doi.org/10.1108/978-1-80043-388-520201021

Publisher

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Emerald Publishing Limited

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