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Introduction: It’s in Our DNA

Victoria L. Crittenden

Go-to-Market Strategies for Women Entrepreneurs

ISBN: 978-1-78973-290-0, eISBN: 978-1-78973-289-4

Publication date: 6 September 2019

Citation

Crittenden, V.L. (2019), "Introduction: It’s in Our DNA", Crittenden, V.L. (Ed.) Go-to-Market Strategies for Women Entrepreneurs, Emerald Publishing Limited, Leeds, pp. 1-3. https://doi.org/10.1108/978-1-78973-289-420191001

Publisher

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Emerald Publishing Limited

Copyright © 2019 Emerald Publishing Limited