Originality/value: This chapter provides a new perspective in focusing on the potential applicability of RAISA in event management practice.
Ogle, A. and Lamb, D. (2019), "The Role of Robots, Artificial Intelligence, and Service Automation in Events", Ivanov, S. and Webster, C. (Ed.) Robots, Artificial Intelligence, and Service Automation in Travel, Tourism and Hospitality, Emerald Publishing Limited, pp. 255-269. https://doi.org/10.1108/978-1-78756-687-320191012Download as .RIS
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