The study concludes that CSR can be relevant to employer branding and presents a categorization model for facilitating a concrete integration of CSR and employer-branding elements.
Lindholm, L. (2018), "The Use of Corporate Social Responsibility in Employer Branding", Koporcic, N., Ivanova-Gongne, M., Nyström, A. and Törnroos, J. (Ed.) Developing Insights on Branding in the B2B Context, Emerald Publishing Limited, pp. 73-93. https://doi.org/10.1108/978-1-78756-275-220181005Download as .RIS
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