Index

The Handbook of Managing and Marketing Tourism Experiences

ISBN: 978-1-78635-290-3, eISBN: 978-1-78635-289-7

Publication date: 28 December 2016

This content is currently only available as a PDF

Citation

(2016), "Index", Sotiriadis, M. and Gursoy, D. (Ed.) The Handbook of Managing and Marketing Tourism Experiences, Emerald Group Publishing Limited, Leeds, pp. 541-548. https://doi.org/10.1108/978-1-78635-290-320161032

Publisher

:

Emerald Group Publishing Limited

Copyright © 2016 Emerald Group Publishing Limited


INDEX

Aaran Taste Trail
, 367

ADBF. See Asian Dragon Boat Federation (ADBF)

Addo Elephant National Park
, 354–359

AIMS. See Alliance of Independent recognized Members of Sports (AIMS)

Alliance of Independent recognized Members of Sports (AIMS)
, 167

Alternative tours
, 34–35

Arts events
, 134–136, 139, 140, 143, 147

Asian Dragon Boat Federation (ADBF)
, 163

Authentic culture
, 222

Authenticity

in creative tourism
, 250–253

in cultural tourism
, 219–224

Barbados
, 399, 402, 403

Barcelona Creative Tourism
, 244

Big-group tours
, 33, 34

Black River Safari
, 501–502

Brand experience
, 12

Buhr & Dugas’s Intolerance of Uncertainty. Loewenstein’s personal safety scale
, 388

Building glocality
, 136

Business origami technique
, 9

Business performance
, 477

Business’ self-sufficiency, exploring
, 5–6

Business tourism
, 454–456

context
, 453

engagement
, 460

experience value model
, 463–464

experiential value
, 456–457

extraordinary experiences
, 458–460

intention
, 460

knowledge development
, 454

post-consumption behavior
, 463

satisfaction
, 457–458, 460–462

value creation
, 454

value experience
, 460–462

Caribbean
, 399

CED. See Customer experience design (CED)

CEM. See Customer experience management (CEM)

China’s Dragon Boat festival

authenticity and profit-chasers
, 160–162

symbolic authenticity and new alliances
, 169–170

theoretical and cultural context
, 158–160

threats and opportunities
, 162–168

Chinese cultural heritage festival
, 159, 171

Chop Chop
, 370–371, 373

Collective intelligence
, 338

Communities’ empowerment
, 239–240

Community center
, 119

Community cultural development
, 138

Conceptual uniqueness
, 137–138

Consumer-driven innovation
, 39–40

Controllable convenience
, 305, 306

Co-value creation
, 200

Coyaba River Garden and Museum
, 503–504

Creative cities
, 116, 117

Creative economy
, 115

Creative industries
, 115

Creative tourism
, 114, 116, 122

active participation
, 246

analysis and best practices
, 246–255

assets and opportunities for
, 239–240

authentic experiences
, 246

authenticity
, 250–253

challenges
, 243–246

creative potential development
, 246

creativity
, 248–250

essential awareness of changes
, 243

experience economy
, 237–239

experience’s eco-system
, 243–245

guidelines
, 255–258

opportunities and challenges
, 237–246

sharing economy
, 245–246

skills development
, 246

tourist organizations
, 240–243

Creative Tourism Network® (CTN)
, 237, 240, 242, 248, 518

CTN. See Creative Tourism Network® (CTN)

CTO. See Cyprus Tourism Organisation (CTO)

Culinary Tourism (Long)
, 365

Culinary tourism experiences

developing and marketing
, 368

experiential tourism products found in
, 366

market for
, 364

Cultural heritage

design and strategic management of
, 157

Cultural tourism
, 134

authenticity
, 219–224

commodification of
, 224–226

Customer-contact employees/staff
, 46, 49, 56

Customer experience

perceived value and outcomes
, 184

Customer experience design (CED)
, 4

Customer experience management (CEM)
, 4, 490

Customer experiences

as entertainment
, 68

Customer feedback
, 477

Customer interface
, 12–13

Customer management
, 477–478

Customers expectations
, 6–7

Customers mind and memorability
, 13–14

Cyprus
, 284, 286, 287

Cyprus Tourism Organisation (CTO)
, 287

Data collection procedure
, 495–497

Destination experience
, 67–70

process of designing
, 70

Destination management
, 283

DINESERV
, 452

Disney Corporation
, 345

Disneyization
, 345–347

Disney World
, 227

DMOs
, 73–74

Double Fifth (Duan Wu) Festival
, 156–158

Dragon Boat racing
, 156–164

history of
, 164–166

Eatertainment experience
, 491

Eco Atlas
, 275

Ecolabeling
, 270

Economic and tourism development
, 135

Ecotourism
, 263–266

EDBF. See European Dragon Boat Federation (EDBF)

Electronic Word-of-Mouth (eWOM)
, 471–475, 527

Emergent authenticity
, 227

Emergent strategy
, 159

Emotional intelligence (EI)
, 54, 55

Environmental economics
, 271–272

Ephemeral tourist experience
, 255

European Dragon Boat Federation (EDBF)
, 163

Event experience
, 138

Event implementation and management
, 139

eWOM. See Electronic Word-of-Mouth (eWOM)

Existential authenticity
, 221

Experience atmosphere
, 10–12

Experience-based design

first phase of
, 5

Experience-based tourism
, 412

Experience-centric approach

and concepts
, 23–25

and experience innovation
, 25–26

Experience-centric innovation
, 26–27

for competitive advantage
, 41

Experience-centric strategy
, 510

Experience-centric value creation
, 27–30

Experience co-creation opportunities
, 100

Experience design

experience-centric value creation
, 27–30

explore
, 5–7

innovation and creativity
, 9

and market intelligence
, 27–30

process
, 5

Singapore airlines
, 13–16

tour
, 31

Experience economy
, xii–xiii, 135, 236, 237–239, 345–347

Experience economy concept
, 236

Experience innovation
, 27

Experience market
, 12, 16, 27

Experiential tourism
, 125

tourism services, providers of
, 178–180

tourists’ aspirations and requirements
, 178

Experiential value promise (EVP)
, 7–8

Explore, design and positioning (EDP)
, 5

Failure mode and effects analysis (FMEA)
, 201, 203, 517

Fairy chimneys
, 228

Firm’s value chain system operations
, 103–108

Free-guided tours
, 35

Frequency distribution
, 498–499

Fulfilling experience
, 489–491

Gay cultural events
, 326–327

Gay experience
, 333–334

Gay film festivals
, 326–329

Genuine culture
, 222

GLES. See Green Leaf Environmental Standard (GLES)

Green development
, 267–270

Green ecotourism destinations
, 263–266

Greening
, 268, 270

Green Leaf Environmental Standard (GLES)
, 268

Green operations
, 269–270, 272–274

Guests’ experiences

boutique hotels and activities
, 190–191

business alliances
, 185–187

characteristics and influencing dimensions
, 182–185

management and marketing benefits
, 187–188

network’s marketing concept
, 189

service experience
, 180–182

venture’s profile
, 189

Guided tours
, 23, 30–31

Haenerstburg
, 271–275

Heritage attraction
, 493–495

HISTOQUAL
, 495

HKTA. See Hong Kong Tourist Association (HKTA)

Holistic approach
, 241–242, 254–255

Hong Kong Tourist Association (HKTA)
, 154, 158, 162, 171, 515

Host community
, 71–73

Hotel industry and guests’ experiences

characteristics and influencing dimensions
, 182–185

service experience
, 180–182

Humanic clues
, 8

Human resources (HR)

crucial role
, 46

developing experiential skills
, 58–60

in tourism field
, 48–51

Human resources management (HRM)

critical role of
, 47

importance of
, 48–51

strategic approach to
, 52–54

Hybrid experience
, 508

Imitation
, 37–38

Information Communication Technologies (ICTs)
, xxiv, 525

advances in
, 410, 412

experience hierarchy
, 414

impacts of
, 410, 411

and tourism experience
, 412–414

in tourism marketing
, 414–417

Intangible cultural heritage
, 156, 157, 158, 161

Intellectual capital
, 8

International Canoeing Federation (ICF)
, 163

International Dragon Boat Federation (IDBF)
, 163

International Olympic Committee (IOC)
, 167

International sporting event
, 162

International Sports Federation (ISF)
, 167

Internet
, 86, 471

Knowledge management
, 29, 38–39

Leisure
, 201

Leisurescape
, 135, 145

Lesbians, gays, bi, and trans (LGBT)
, 324, 329

Life cycle assessment (LCA)
, 268

Life-enhancing products
, 177

Loewenstein’s personal safety scale
, 388

Macro-environment.
, 10

Magoebaskloof Tourism
, 275

Marketable tourist experience
, 244

Marketers, changing role of
, 417–418

Marketing tourism experience
, 417–420

Market segmentation
, 117, 120, 122

McDonaldization
, 226–228, 346, 433

Meetings, Incentives, Conventions and Exhibitions/Events (MICE)
, 455

Memorabilia
, 493

Memorable tourism experiences (MTEs)
, 526

adverse feelings
, 439

component of
, 432, 441

conceptual and theoretical components of
, 436–439

design and delivery of
, 439–442

essence of
, 434–439

fundamental factors of
, 432

hedonism
, 436–437

knowledge
, 438

meaningfulness
, 438–439

novelty
, 437–438

refreshment
, 437

social interaction and local culture
, 438

Meso-environment
, 10

Micro-environment
, 10

Mobile marketing
, 418–419

Multifaceted experience
, 508

National Dragon Boat Associations
, 163

Natural resources
, 267

Negative cues
, 492

Netnographic analysis
, 330–331, 334–335

Non-professional sport-tourists
, 197

Office du Tourisme et des Congrès (OTC)
, 332

Online communication
, 325, 329, 334, 335

Online reviews
, 471–473, 476–479

Online social media (OSM)
, 325, 326, 522

Otium
, 188–191

Pacific Asia Travel Association (PATA)
, 380, 381

Pärnu Hospital, Estonia
, 309–310

Penn State Worry Questionnaire
, 388

Philadelphia
, 420

Positive cues
, 491–492

Post-modernism, emblem of
, 222

Post tourists
, 222

Product-market match
, 114, 122–125, 128, 135

Professional conference organizer (PCO)
, 460

Professional sport-tourists
, 197

Promotional tools
, 398, 400, 401

Protection motivation theory (PMT)
, 384–385

Public-spirited orientation
, 137

Refined service and exquisite hospitality
, 53–54

RENTQUAL
, 452

Reputation management
, 478

Risk-as-feelings hypothesis
, 385–386

Ritz-Carlton “gold standards”
, 50–51

Ritz-Carlton Hotel Company
, 50–51

Rose Hall Great House
, 502–503

Royal Ontario Museum
, 422–423

Rural tourism experience
, 284–286

activities
, 285

conceptualization of
, 285

in Cyprus
, 287

evaluation of
, 286

management of
, 286, 295

Saint-Jean-Port-Joli (Québec)
, 241–242

Sales management
, 477

Sculpture trails
, 142, 143–144

Sea, sculpture by

assessing event experience
, 147–148

brand/conceptual uniqueness
, 143–144

event experience
, 144–146

global orientation
, 141–143

planning, management, and operation
, 146–147

SCA, assessment of
, 149–150

unique concept
, 140–141

SERQUAL
, 495

Service dominant logic (SDL)
, 47

tourism experiences
, 88–91

Service innovation

market-creating
, 305, 306

in medical tourism
, 303–316

in spas
, 303–316

in wellness
, 303–316

Service Quality Scorecard (SQSC)
, 452

Services blueprinting
, 201, 203

Servicescape
, 452

SERVPERF
, 452

SERVQUAL
, 452

Sfendami Mountain Festival (SMF)

area map of
, 204

small-scale sport event.
, 204–205

sport event
, 202

Singapore airlines (SIA)
, 13–16

Small and medium tourism enterprises (SMTEs)
, 185, 186

Small-group tour providers
, 32

Small-scale sport service system
, 206

Social context, contextualization
, 91

Social context mobile marketing
, 422

Socially constructed experiences
, 90

Social media (SM)

co-creation opportunities and processes
, 100

individualized and socially constructed experiences
, 97–98

interactions and tourism experiences
, 93–100

marketing strategies
, 480

motivating factors
, 475

multimedia content
, 92

online reviews
, 471–473

participation and tourism experiences
, 100–102

and tourism experiences
, 91–93

Socio-cultural environment
, 7

Socio-digital media
, 338

Special interest tourism (SIT)
, 453

Sport tourism
, 196

data analysis procedures and validity
, 404

data collection procedures
, 403

diary design
, 206–209

implementation of
, 402

research approach and sampling
, 402–403

research instrument
, 403–404

service encounters and servicescapes
, 199–200

service quality
, 197–199

SMF
, 2013, 201–202

tourist experience and satisfaction
, 200–201

Stakeholders
, 70–71

Statistics Canada Motivations Survey (TAMS)
, 118

Strategic human resources management (SHRM)
, 52, 53, 62

Strengthen the customer
, 7

Suburbanization
, 115

Sustainability
, 263

Sustainable creative advantage (SCA)
, 135, 515

Sydney Organizing Committee for the Olympic Games (SOCOG)
, 141, 142

Symbolic authenticity
, 159

Tactile tours
, 146

Technological product innovations
, 36

Technology-empowered experience
, 411

Theming
, 347, 351

Toronto
, 117–119

Total quality management (TQM)
, 60–61

Tour experience design
, 31

Tourism attraction
, 118, 119, 127

Tourism businesses manage service
, 49

Tourism context and settings
, xv–xxvii

Tourism Crisis Management Initiative (TCMI)
, 380

Tourism destinations
, 264

Tourism experiences
, xiii–xiv, 156, 157, 160, 161, 508

creation
, 507

definition
, xi

developing experiential skills, HR
, 58–60

emotional labor and intelligence
, 55–56

experience encounter
, 56

experiential intelligence and skills
, 57–58

hotel, tourism experience encounters
, 57

managing and marketing
, xiv–xv

social media
, 91–93

total quality management (TQM)
, 60–61

Tourism Grading Council of South Africa (TGCSA)
, 268

Tourism industry
, 74–76

Tourism marketing
, 403, 405

and management
, 134

Tourism pursuits
, 201

Tourist experiences
, 67–71, 283, 286, 288

factors influencing the
, 349

McDonaldization of
, 226–228

Tourist moments
, 221

Tourist paradigm shift
, 236

Traditional mass tourism
, 66

Traditional tourist

behavior concepts
, 66

Travel motives
, 286, 288

Travel risk

conceptualization and measurement of
, 381

criticism of
, 381

operationalization of
, 382, 388–392

theory-based conceptual model
, 387–388

Trip Advisor
, 274

Turkey
, 228–230

Tzaneen
, 271–275

UNESCO
, 158, 160

United Nations World Tourism Organization (UNWTO)
, 380, 381

UNWTO report
, 366

User-driven innovation
, 30, 40

Value co-creation
, 89, 109

Value co-destruction
, 94

Visiting friends and relatives (VFR)
, 120

Visitor attractions
, 345, 348

Visitor experience
, 494

Visitor satisfaction
, 494

Visitphilly photo spots
, 420–422

Waterloo-Wellington Ale Trail
, 367

Waterwheel
, 271–275

World Tourism Organisation (WTO)
, 454

World Travel Market
, 400

Prelims
Part I Planning: Design and Creating Tourism Experiences Aim: to consider and analyze related issues and aspects in various fields/contexts
Chapter 1 Experience-Based Service Design
Chapter 2 Experience-Centric Approach and Innovation
Chapter 3 Crucial Role and Contribution of Human Resources in the Context of Tourism Experiences: Need for Experiential Intelligence and Skills
Chapter 4 Tourism Destination: Design of Experiences
Chapter 5 Social Media and the Co-creation of Tourism Experiences
Chapter 6 Experiential Tourism: Creating and Marketing Tourism Attraction Experiences
Part II Managing: Organizing and Delivering Tourism Experiences Aim: to analyze issues of managing tourism experiences within various contexts
Chapter 7 Cultural and Experiential Tourism
Chapter 8 Dragon Boat Intangible Cultural Heritage: Management Challenges of a Community and Élite Sport Event as a Tourism Experience
Chapter 9 Collaborating to Provide Attractive Hotel Guests' Experiences
Chapter 10 Managing Sport Tourism Experiences: Blueprinting Service Encounters
Chapter 11 Authenticity, Commodification and Mcdonaldization of Tourism Experiences in the Context of Cultural Tourism
Chapter 12 Managing Experiences within the Field of Creative Tourism: Best Practices and Guidelines
Chapter 13 Greening as Part of Ecotourism to Contribute to Tourists’ Experiences: A Destination Planning Approach
Chapter 14 Managing Rural Tourist Experiences: Lessons from Cyprus
Chapter 15 Service Innovations and Experience Creation in Spas, Wellness and Medical Tourism
Part III Marketing: Communicating and Promoting Tourism Experiences Aim: to approach and analyze the marketing function within the same or other contexts and/or industries
Chapter 16 The Role of Online Social Media on the Experience and Communication of Gay Events in a Tourist Destination: A Case Study of a Small-scale Film Festival in Nice
Chapter 17 Marketing Experiences for Visitor Attractions: The Contribution of Theming
Chapter 18 Marketing Culinary Tourism Experiences
Chapter 19 Managing and Marketing Tourism Experiences: Extending the Travel Risk Perception Literature to Address Affective Risk Perceptions
Chapter 20 Promotion Tools Used in the Marketing of Sport Tourism Experiences in a Mature Tourism Destination
Chapter 21 The Role of Information and Communication Technologies (ICTs) in Marketing Tourism Experiences
Part IV Monitoring and Evaluating Tourism Experiences Aim: to consider and analyze issues and aspects related to the stage of post experience encounter
Chapter 22 Memorable Tourism Experiences: Conceptual Foundations and Managerial Implications for Program Design, Delivery and Performance Measurement
Chapter 23 Proposing an Experiential Value Model within the Context of Business Tourism
Chapter 24 Consumer Travel Online Reviews and Recommendations: Suggesting Strategies to Address Challenges Faced within the Digital Context
Chapter 25 Assessing Tourism Experiences: The Case of Heritage Attractions
Conclusions: Issues and Challenges for Managing and Marketing Tourism Experiences
About the Authors
Index