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Managing Sport Tourism Experiences: Blueprinting Service Encounters

The Handbook of Managing and Marketing Tourism Experiences

ISBN: 978-1-78635-290-3, eISBN: 978-1-78635-289-7

Publication date: 28 December 2016

Abstract

Originality/value

It presents the new idea of combining theoretical constructs and measurement tools in order to blueprint, analyze, and create service customer experiences.

Keywords

Citation

Vassiliadis, C.A. and Fotiadis, A. (2016), "Managing Sport Tourism Experiences: Blueprinting Service Encounters", Sotiriadis, M. and Gursoy, D. (Ed.) The Handbook of Managing and Marketing Tourism Experiences, Emerald Group Publishing Limited, Bingley, pp. 195-215. https://doi.org/10.1108/978-1-78635-290-320161008

Publisher

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Emerald Group Publishing Limited

Copyright © 2016 Emerald Group Publishing Limited