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Collaborating to achieve corporate social responsibility and sustainability? Possibilities and problems

Alan Murray (Leeds University Business School, University of Leeds, Leeds, UK)
Kathryn Haynes (Aston Business School, Aston University, Birmingham, UK)
Lucian J. Hudson (Cornerstone Global Associates, London, UK)

Sustainability Accounting, Management and Policy Journal

ISSN: 2040-8021

Article publication date: 28 October 2010




The purpose of this paper is to investigate the possibilities and problems for collaboration in the area of corporate social responsibility (CSR) and sustainability. The paper explores the nature and concept of collaboration and its forms, and critically evaluates the potential contribution a collaborative approach between agencies might offer to these agendas.


The paper explores different forms of research on collaboration, together with a UK Government report on collaboration, to evaluate how the issue is addressed in theory and practice.


Sustainable development creates extensive challenges for a wide range of agencies, including governments, non‐governmental organizations, businesses and civil society. It is unlikely, however, that solutions will be found in any one quarter. Collaboration between agencies in some form would seem a logical step in supporting measures towards a more responsible and environmentally sustainable global economy.


The paper offers new insights into developing a research and praxis agenda for collaborative possibilities towards the advancement of CSR and sustainability.



Murray, A., Haynes, K. and Hudson, L.J. (2010), "Collaborating to achieve corporate social responsibility and sustainability? Possibilities and problems", Sustainability Accounting, Management and Policy Journal, Vol. 1 No. 2, pp. 161-177.



Emerald Group Publishing Limited

Copyright © 2010, Emerald Group Publishing Limited

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