To read the full version of this content please select one of the options below:

The Future of Higher Education for Business and Management

Hussein H. Elsaid (Southern Illinois University)
John R. Schermerhorn, Jr. (Ohio University)

American Journal of Business

ISSN: 1935-5181

Article publication date: 28 October 1991

Abstract

The future of higher education for business and management is discussed against the framework providedby the 1959 Gordon‐Howell and Pierson reports, and the 1988 Porter and McKibbin report. In light of the concern for rapid and uncertain environmental change,a model of business school roles in contemporary society ‐ passive provider, participating provider, and pathfinding provider ‐ is presented. Implications forbusiness curricula and faculty are examined. Further attention is given to the needs for greater vertical and horizontal integration of business schools with their external environments. A final caution advises that business schools should seek to respond to future challenges without sacrificing their own identities which are essential to the emergence of true institutional excellence.

Keywords

Citation

Elsaid, H.H. and Schermerhorn, J.R. (1991), "The Future of Higher Education for Business and Management", American Journal of Business, Vol. 6 No. 2, pp. 11-18. https://doi.org/10.1108/19355181199100012

Publisher

:

MCB UP Ltd

Copyright © 1991, MCB UP Limited