David D. Monieson: memories of inspired learning

Abstract

Purpose

The purpose of this paper is to recall the author's experience as a student of David D. Monieson.

Design/methodology/approach

The paper is based on personal recollections. Monieson's pedagogy, philosophy, and leadership in learning are described.

Findings

Monieson's most significant gift was that he treated his students with intellectual respect.

Originality/value

This brief note complements other biographical material about Monieson by describing in some detail the experiences of one of his former students.

Citation

Trebuss, S. (2010), "David D. Monieson: memories of inspired learning", Journal of Historical Research in Marketing, Vol. 2 No. 2, pp. 238-240. https://doi.org/10.1108/17557501011042588