TY - JOUR AB - VL - 21 IS - 6 SN - 1754-2731 DO - 10.1108/17542730910995891 UR - https://doi.org/10.1108/17542730910995891 AU - Narasimhan K. PY - 2009 Y1 - 2009/01/01 TI - Voice of the Customer: Capture and Analysis T2 - The TQM Journal PB - Emerald Group Publishing Limited SP - 636 EP - 637 Y2 - 2024/04/19 ER -