TY  - JOUR
AB  - Purpose– The purpose of this paper is to examine the concept of unfair commercial practices in advertising and marketing law.Design/methodology/approach– The differences addressed in the paper relate to the role or tasks of consumer law in regulating the marketplace.Findings– A comparison of the UK, German and Nordic approaches reveal interesting differences at least in nuances in the approach to omission of information as an unfair commercial practice.Originality/value– The paper provides useful analysis of the deeper understandings behind unfair commercial practices law.
VL  - 51
IS  - 2
SN  - 1754-243X
DO  - 10.1108/17542430910947103
UR  - https://doi.org/10.1108/17542430910947103
AU  - Howells Geraint
AU  - Micklitz Hans‐W.
AU  - Wilhelmsson Thomas
PY  - 2009
Y1  - 2009/01/01
TI  - Towards a better understanding of unfair commercial practices
T2  - International Journal of Law and Management
PB  - Emerald Group Publishing Limited
SP  - 69
EP  - 90
Y2  - 2024/04/18
ER  -