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Female entrepreneurs as managers: The role of social capital in facilitating a learning culture

Rod Farr‐Wharton (University of the Sunshine Coast, Maroochydore, Australia)
Yvonne Brunetto (School of Management, Griffith University, Meadowbrook, Australia)

Gender in Management

ISSN: 1754-2413

Article publication date: 13 February 2009

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Abstract

Purpose

The purpose of this paper is to use a social capital and learning organisation theoretical framework to clarify two issues: how female entrepreneurs manage interactions with employees and whether they learn about new business opportunities from workplace networks. The qualitative findings demonstrated that female entrepreneurs used a relational approach to manage their employees which social capital theory (SCT) predicts should have promoted a workplace environment‐based on trust and reciprocity of ideas, information and resources.

Design/methodology/approach

Data were obtained from semi‐structured phone and person‐to‐person interviews. The qualitative questions sought to solicit information about how female entrepreneurs managed (particularly their staff) and whether they used workplace processes to be innovative and learn about new venture opportunities from within their firms.

Findings

The paper provides support to previous research that argues female entrepreneurs traditionally use a relational approach to managing their businesses. However, in contrast to previous literature about SCT, this paper found that only about a quarter of the female entrepreneurs used a social capital approach to learn about potential venture opportunities from their staff. Hence, the findings suggest that these female entrepreneurs did not engage in active learning from employees.

Research limitations/implications

This study's findings have a number of limitations. Firstly, the sampling process could have caused bias in the data collection and therefore the generalisability of the findings may be compromised. Moreover, the sample size is limited; hence further research is necessary across numerous countries to improve the generalisability of the exploratory study.

Practical implications

The implication of these findings is that the majority of female entrepreneurs probably do not use workplace employee networks to provide new venture opportunities. Governments may need to consider strategies for supporting female entrepreneurs to capture new venture opportunities.

Originality/value

Previous research suggests that small to medium‐sized enterprises do not necessarily perceive networks outside of the firm as a source of new ideas and the findings from this study suggest than only a quarter of the female entrepreneurs attempted to learn from inside the firm.

Keywords

Citation

Farr‐Wharton, R. and Brunetto, Y. (2009), "Female entrepreneurs as managers: The role of social capital in facilitating a learning culture", Gender in Management, Vol. 24 No. 1, pp. 14-31. https://doi.org/10.1108/17542410910930725

Publisher

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Emerald Group Publishing Limited

Copyright © 2009, Emerald Group Publishing Limited

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