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Collaborative computing: a new management strategy for increasing productivity and building a better business

Mohsen Attaran (Millie Ablin Outstanding Professor of Management at California State University, Bakersfield, California, USA. He can be reached at Mohsen_Attaran@firstclass1.csubak.edu)

Business Strategy Series

ISSN: 1751-5637

Article publication date: 2 October 2007

1301

Abstract

Purpose

The aim of this paper is to discuss the evolution of the collaborative computing technology and highlight major benefits of using this technology in small and medium‐sized firms. The trends in collaborative products and services and some of the collaborative computing products generating the most interest will be examined.

Design/methodology/approach

The paper takes the form of a general review.

Findings

This paper concludes that collaborative computing technology or “groupware” is firmly establishing itself as the way forward for successful and sustainable business operations. Collaborative computing programs are becoming a viable option for most small and mid‐sized businesses. They enable a company to increase efficiency, improve productivity, reduce costs, and improve quality by enabling the group to achieve superior decisions and solutions.

Originality/value

This paper provides practitioners with examinations of some of the collaborative computing products generating the most interest.

Keywords

Citation

Attaran, M. (2007), "Collaborative computing: a new management strategy for increasing productivity and building a better business", Business Strategy Series, Vol. 8 No. 6, pp. 387-393. https://doi.org/10.1108/17515630710684592

Publisher

:

Emerald Group Publishing Limited

Copyright © 2007, Emerald Group Publishing Limited

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