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Microfinance and mobile banking for the bottom of the pyramid

Martha Reeves (Markets and Management Studies, Duke University, Durham, North Carolina, USA)
Neha Sabharwal (Markets and Management Studies, Duke University, Durham, North Carolina, USA)

Journal of Enterprising Communities: People and Places in the Global Economy

ISSN: 1750-6204

Article publication date: 24 May 2013

Abstract

Purpose

The purpose of the paper is to illuminate the necessary features of a microfinance mobile banking platform through the use of agents.

Design/methodology/approach

This is a conceptual paper, not an empirical one.

Findings

The authors illuminate the importance of specifiying what successful partnership between the mobile network operator and the microfinance organization must include and they highlight what a mobile application should include.

Social implications

There are roughly two billion unbanked mobile phone users who could be served by a partnership between mobile technology and microfinance. This type of partnership begins to address financial exclusivity among the poor.

Originality/value

The paper offers an original, detailed solution about how agents and technology can be used to help the poor access mobile banking platforms.

Keywords

Citation

Reeves, M. and Sabharwal, N. (2013), "Microfinance and mobile banking for the bottom of the pyramid", Journal of Enterprising Communities: People and Places in the Global Economy, Vol. 7 No. 2, pp. 155-166. https://doi.org/10.1108/17506201311325805

Publisher

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Emerald Group Publishing Limited

Copyright © 2013, Emerald Group Publishing Limited