To read this content please select one of the options below:

Community partnerships: preventing childhood obesity

Kafia Ayadi (University of Caen)
Brian Young (University of Exeter)

Young Consumers

ISSN: 1747-3616

Article publication date: 1 September 2006

1694

Abstract

Purpose

A lot of factors lead to the development of overweight and obesity in children. This article highlights that in this context, preventing childhood obesity must be at the core of the various agencies’ priorities such as food industry, stores, parents, schools, authorities as well as advertising agencies.

Design/methodology/approach

A critical examination of the existing literature led to a considered evaluation of the EPODE programme.

Findings

Preventing childhood obesity needs collaboration between all the concerned parts through a common project.

Research limitations/implications

The evaluation of the programme would benefit from a systematic analysis of investment and measurable outcomes. There are important implications for planning public policy in local communities as identification of relevant stakeholders should be considered from the outset.

Originality/value

The EPODE case is a uniquely French programme that included almost all the town community (government, school, children, parents, food and drink manufactures, etc) through a common objective: preventing childhood obesity.

Keywords

Citation

Ayadi, K. and Young, B. (2006), "Community partnerships: preventing childhood obesity", Young Consumers, Vol. 7 No. 4, pp. 35-40. https://doi.org/10.1108/17473610610717955

Publisher

:

Emerald Group Publishing Limited

Copyright © 2006, Emerald Group Publishing Limited

Related articles