Internationalization of management, neoliberalism and the Latin America challenge

Alex Faria (Brazilian School of Public and Business Administration, Getulio Vargas Foundation (EBAPE/FGV), Rio de Janeiro, Brazil)
Eduardo Ibarra‐Colado (Department of Institutional Studies, Autonomous Metropolitan University, Cuajimalpa, Mexico)
Ana Guedes (Brazilian School of Public and Business Administration, Getulio Vargas Foundation (EBAPE/FGV), Rio de Janeiro, Brazil)

critical perspectives on international business

ISSN: 1742-2043

Publication date: 8 June 2010

Abstract

Purpose

This paper aims to problematize the lack of different worldviews on international management (IM), and the virtual silence in Latin America regarding this field within the context of the ongoing crisis of neoliberal policies and discourse.

Design/methodology/approach

This paper embraces a decolonial Latin American perspective based on developments in international relations (IR). A major reason for this dialogue is that critical debates within IR have been overlooked by both mainstream and critical literature on management, despite the intrinsic relation between decolonial arguments and IR and the increasing importance of management, and IM, within the realm of international relations to both “centers” and “peripheries”.

Findings

The interdisciplinary dialogue put forward in this paper goes beyond those borders established by the “center” and imposed on subalterns. Accordingly then, this might be taken as a particular way of putting into practice a decolonial Latin American perspective. It aims to go beyond some “universal” standpoint as the IR literature shows that the universal standpoint in relation to the “peripheries” tends to be mobilized by the “centers”. It is understood that the construction of a critical Latin American perspective is a way of creating better conditions for “cross‐cultural encounters” not only in global terms, but also within Latin America.

Practical implications

Rethinking IM through a critical perspective inspired by IR has implications for teaching, research and other types of practice in both IM and IR in Latin America.

Originality/value

The paper aims to foster a Latin American perspective rather than a general perspective. Instead of merely disengaging the “center”, the paper embraces, from a critical position inspired by IR, the current argument in US literature that the core of IM comprises a strong commitment to cross‐cultural issues, diversity, and eclecticism.

Keywords

Citation

Faria, A., Ibarra‐Colado, E. and Guedes, A. (2010), "Internationalization of management, neoliberalism and the Latin America challenge", critical perspectives on international business, Vol. 6 No. 2/3, pp. 97-115. https://doi.org/10.1108/17422041011049932

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Publisher

:

Emerald Group Publishing Limited

Copyright © 2010, Emerald Group Publishing Limited

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