A Synthesis of Interviews with Executives of Samsung Electronics
Roger Chen
(University of San Francisco)
Zhan Li
(University of San Francisco)
1377
Abstract
Samsung Electronics is a great success story in Asia and many parts of the world. To understand the company’s history, its development, and its success secrets, we wrote this report based on interviews with the managers and former executives of Samsung Electronics.
Keywords
Citation
Chen, R. and Li, Z. (2007), "A Synthesis of Interviews with Executives of Samsung Electronics", Journal of Asia Business Studies, Vol. 1 No. 2, pp. 77-78. https://doi.org/10.1108/15587890780001298
Publisher
:Emerald Group Publishing Limited
Copyright © 2007, Emerald Group Publishing Limited