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Dual Case Study: The Influence of Cultural Dimensions on the Evolution of Two Family Chemical Companies in Italy and Taiwan

Ta‐Jung Lu (Professor of chemistry and director of the Graduate Institute of Technology and Innovation Management, National Chung‐Hsing University, Taichung, Taiwan)
Pier A. Abetti (Professor at the Lally School of Management and Technology, Rensselaer Polytechnic Institute, Troy, NY, USA)

Multinational Business Review

ISSN: 1525-383X

Article publication date: 17 June 2008

Abstract

We compare the development over fifty years of two family chemical companies, leaders in their market niches: Zobele Chemical Industries (Italy) and Chemical Group of Sinon Corporation (Taiwan). We follow the evolution of the two companies from serving the domestic market through product and market expansion and finally to globalization. We conclude that their parallel but finally divergent evolutionary patterns are strongly influenced by the cultural dimensions of their countries and, to a lesser degree, by other environmental and structural factors. The insights provided by this dual case study may be of value to owners and managers of family companies, to outside investors, to global business scholars, and to national economic development officials.

Keywords

Citation

Lu, T. and Abetti, P.A. (2008), "Dual Case Study: The Influence of Cultural Dimensions on the Evolution of Two Family Chemical Companies in Italy and Taiwan", Multinational Business Review, Vol. 16 No. 2, pp. 107-126. https://doi.org/10.1108/1525383X200800010

Publisher

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Emerald Group Publishing Limited

Copyright © 2008, Emerald Group Publishing Limited