Internationalization and Performance: The S‐curve Hypothesis and Product Diversity Effect

Chin‐Chun Hsu (University of Nevada Las Vegas)

Multinational Business Review

ISSN: 1525-383X

Publication date: 17 June 2006

Abstract

This study uses data from 255 global pharmaceutical/biotechnological companies to (1) determine the impact of internationalization on firm performance and (2) explore the moderating effect that product diversity has on the relationship between internationalization and company performance. The results highlight the rewards of pursuing internationalization and demonstrate that companies benefit from internationalization activities by achieving higher overall performance. This finding contrasts with recent empirical evidence that an S‐curve relationship exists. Analysis of the moderating effect of product diversity indicates a strong effect on the internationalization‐performance relationship and thus shows that the payoff from internationalization is moderated by product diversity

Keywords

Citation

Hsu, C. (2006), "Internationalization and Performance: The S‐curve Hypothesis and Product Diversity Effect", Multinational Business Review, Vol. 14 No. 2, pp. 29-46. https://doi.org/10.1108/1525383X200600007

Download as .RIS

Publisher

:

Emerald Group Publishing Limited

Copyright © 2006, Emerald Group Publishing Limited

Please note you might not have access to this content

You may be able to access this content by login via Shibboleth, Open Athens or with your Emerald account.
If you would like to contact us about accessing this content, click the button and fill out the form.
To rent this content from Deepdyve, please click the button.