Harnessing values to drive change at Scottish Widows

Abstract

Jock Encombe of corporate psychologists YSC explains how Scottish Widows created a common language in which to express its corporate values and to help guide it through a period of major change.

Citation

Encombe, J. (2007), "Harnessing values to drive change at Scottish Widows", Strategic HR Review, Vol. 6 No. 4, pp. 10-11. https://doi.org/10.1108/14754390980000978