Creating a winning employer reputation
Simon Hepburn
(Practice Director, Communications Management)
1441
Abstract
Being a good employer is no longer enough, you must also be perceived to be a good employer. This means communicating effectively to a range of key stakeholders. Simon Hepburn explains why managing employer reputation should be a business priority and outlines steps you can take to ensure your reputation is ahead of the rest.
Keywords
Citation
Hepburn, S. (2005), "Creating a winning employer reputation", Strategic HR Review, Vol. 4 No. 4, pp. 20-23. https://doi.org/10.1108/14754390580000802
Publisher
:Emerald Group Publishing Limited
Copyright © 2005, Emerald Group Publishing Limited