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Beyond strategy: management style for the knowledge economy

Oliver Sparrow (Director of the Challenge! Network (www.chforum.org) and is senior fellow at the St Andrews Management Institute, London, UK.)

Foresight

ISSN: 1463-6689

Article publication date: 11 April 2008

Abstract

Purpose

The purpose of this paper is to reflect on the need for a new style of management to enable companies and organisations to better face the future.

Design/methodology/approach

Draws on analysis carried out within the Challenge Forum in recent projects.

Findings

Companies face an increasing number of “engines of change” which present a more complex environment than the past. Management strategy of the past – to focus on core activities, to outsource, to re‐engineer, to simplify – has left most organisations without the capacity to deal with the growing complexity they face. The article outlines a management approach designed to understand this complexity and enable the organisation to take advantage.

Originality/value

Builds on developments in management thinking and provides an outline for a new management style in the knowledge economy.

Keywords

Citation

Sparrow, O. (2008), "Beyond strategy: management style for the knowledge economy", Foresight, Vol. 10 No. 2, pp. 3-6. https://doi.org/10.1108/14636680810869635

Publisher

:

Emerald Group Publishing Limited

Copyright © 2008, Emerald Group Publishing Limited