Multi‐level competition and the integrated hierarchical model of competitive advantages in turbulent environments: a resource‐based view
Abstract
In today’s turbulent environments, competition has gone far beyond the traditional product‐based competition and taken on an increasingly new look, with its nature and rules changing fundamentally. Accordingly, firms are competing with one another at multiple levels at the same time and as a result building and enhancing multi‐layer competitive advantage is becoming the focus of competition for any firm to succeed. Tries to develop an effective framework for companies to deal with the challenges of turbulent environments by integrating existing theories and techniques together and applying them as a whole Finally, provides an integrated framework with a practical example of Haier Group as a perspective of organizational learning, where there is successful competition in a turbulent environment and where the model is implemented practically.
Keywords
Citation
Yonggui, W. and Lo, H. (2002), "Multi‐level competition and the integrated hierarchical model of competitive advantages in turbulent environments: a resource‐based view", Foresight, Vol. 4 No. 3, pp. 38-50. https://doi.org/10.1108/14636680210439025
Publisher
:MCB UP Ltd
Copyright © 2002, MCB UP Limited