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Chaos theory as a model for strategy development

Brigid L. Bechtold (President, Brigid Bechtold Consulting, Minneapolis, Minnesota, USA)

Empowerment in Organizations

ISSN: 0968-4891

Article publication date: 1 December 1997

5575

Abstract

Uses chaos theory as a model and explores the requirements for strategizing in a rapidly‐changing business environment. Conjectures that organizations in a fast‐paced business environment need continuous processes of strategy development to be strategic. Suggests that strategic thinking needs to be embedded in the manager’s role, all organizational processes, and the culture inself in order for an organization to be strategic.

Keywords

Citation

Bechtold, B.L. (1997), "Chaos theory as a model for strategy development", Empowerment in Organizations, Vol. 5 No. 4, pp. 193-201. https://doi.org/10.1108/14634449710195462

Publisher

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MCB UP Ltd

Copyright © 1997, MCB UP Limited

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