Innovation management education for multicultural organisations: challenges and a role for logistics

Abstract

This paper aims to discuss ways for fostering innovation management and innovation in management education sensitive to cultural diversity. It explores strands in the literature concerning cross‐cultural awareness and undertakes a case study, carried out in a multicultural organisation, aimed at pinpointing challenges faced by managers working in such environments. Argues that logistics could help understanding, sensitising and taking into account cultural diversity in management education. Also claims that cultural plurality is an asset, rather than a constraint. The article concludes by suggesting possible ways ahead in the development of culturally sensitive managers in an increasingly globalised but also highly multicultural world.

Citation

Canen, A.G. and Canen, A. (2002), "Innovation management education for multicultural organisations: challenges and a role for logistics", European Journal of Innovation Management, Vol. 5 No. 2, pp. 73-85. https://doi.org/10.1108/14601060210428177