Cultural classifications of societies and how they affect cross‐cultural management

Abstract

Describes cultural classifications of societies, based on Hofstede’s cultural dimensions, to form a basis of managerial styles which expatriate managers, in particular, can use as a reference tool. Goes into more detail about: power distance, collectivism/individualism, strong/weak uncertainty avoidance, masculinity/femininity, Confucian dynamism, master of destiny/fatalistic, improvement/maintenance of status quo, enterprise, personnel selection, attitudes towards wealth, sharing in decision making, objective/emotional analysis, and high/low context cultures. Relates this to cross‐cultural management styles, but points out some problems, not least multiple classifications of cultures. Suggests that this article should be used as a starting point, rather than an ultimate cultural guide to conducting business globally.

Citation

Rodrigues, C.A. (1998), "Cultural classifications of societies and how they affect cross‐cultural management", Cross Cultural Management: An International Journal, Vol. 5 No. 3, pp. 31-41. https://doi.org/10.1108/13527609810796817