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Periscopic media tour

Craig Henry (Strategy & Leadership's intrepid media adventurer, collected these sightings of strategic management in the news. A marketing and strategy consultant based in Carlisle, Pennsylvania, USA (Craighenry@aol.com), he welcomes your contributions and suggestions.)

Strategy & Leadership

ISSN: 1087-8572

Article publication date: 1 September 2006

479

Abstract

Purpose

Over a two‐month period, the editor of this review has searched worldwide for the most interesting and useful media articles on the topic of strategic management for the July/August issue of Strategy & Leadership.

Design/methodology/approach

In addition to his own collection of finds, the editor sorted through suggestions by a team of veteran top managers and senior academics for new strategic concepts and actions.

Findings

The result is a surprisingly diverse set of media discoveries on such topics as best‐in‐class metrics, the value of an MBA, consumer market evolution, new Internet marketing concepts, price cut traps, must win battles, Google business model innovations, the strategy/design interface.

Practical implications

URL links and references have been provided for the articles so that managers can easily follow up this quick scan of the media by reading the articles in full.

Originality/value

Provides a snapshot of what managers are reading and a guide to trends and fresh thinking.

Keywords

Citation

Henry, C. (2006), "Periscopic media tour", Strategy & Leadership, Vol. 34 No. 5, pp. 58-66. https://doi.org/10.1108/10878570610684865

Publisher

:

Emerald Group Publishing Limited

Copyright © 2006, Emerald Group Publishing Limited

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