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Globalization at Internet speed

Jacques Manardo (Jacques Manardo serves as global managing partner for strategic clients and is a member of the Deloitte Touche Tohmatsu Global Executive Committee ( Until earlier this year he was CEO of the French firm. Jacques leads the firm’s involvement with the multi‐year Innovative Leaders in Globalization program in partnership with the World Economic Forum (

Strategy & Leadership

ISSN: 1087-8572

Article publication date: 1 June 2000



“Going global” is one of the guiding business imperatives of the new century. But what does it mean? There is no magic formula for going global, or even a clear definition of what the characteristics of a truly global organization are. This article summarizes two studies by Deloitte Touche Tohmatsu and the World Economic Forum. The first study documents the experiences of the world’s most successful global companies; the second study examines the impact of the Internet on global strategy and operations.



Manardo, J. (2000), "Globalization at Internet speed", Strategy & Leadership, Vol. 28 No. 3, pp. 22-27.




Copyright © 2000, MCB UP Limited

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